Understanding Business by Nickels, McHugh, and McHugh has been the number one textbook in the introduction to business market for several editions for three reasons: (1) The commitment and dedication of an author team that teaches this course and believes in the importance and power of this learning experience, (2) we listen to our customers, and (3) the quality of our supplements package. We consistently look to the experts –full-time faculty members, adjunct instructors, and of course students– to drive the decisions we make about the text itself and the ancillary package. Through a series of focus groups, symposia, as well as full-book, single-chapter, revised manuscript reviews of both text and key ancillaries, we have heard the stories of more than 500 professors and their insights and experiences are evident on every page of the revision and in every supplement. As teachers of the course and users of their own materials, the author team is dedicated to the principles of excellence in business education. From providing the richest most current topical coverage to using dynamic pedagogy that puts students in touch with today’s real business issues, to creating groundbreaking and market-defining ancillary items for professors and students alike, Understanding Business leads the way.

5 Responses to “Understanding Business”

1. usbank says:

   September 11, 2009 at 12:00 am

   I got really good deal of the book and I received it on time. I really appreciate the dealer and Amazon.com, and I will buy more stuff here. Amazon.com rocks!
2. The Third S says:

   September 27, 2009 at 12:00 am

   Great Book nice condition and recieved the book in a timely manner nice doing business
3. Nicholas A. Rupp says:

   October 3, 2009 at 12:00 am

   Extremely fast shipping, and product was packaged perfectly. Would definitely do business with again.
4. R. RODRIGUEZ says:

   October 18, 2009 at 12:00 am

   THIS BOOK IS GREAT. I NEEDED THIS BOOK FOR MY BUSINESS CLASS AND AMAZON HAD THIS BOOK CHEAPER THAN THE COLLEGE BOOKSTORE. AMAZON WAS EVEN ABLE TO SHIP IT TO ME WITHIN TWO DAYS WHICH WAS GREAT.
5. Maria Candelario says:

   November 28, 2009 at 12:00 am

   I was really happy when I got the book on time for school. I would buy from this seller again.